• Get a Quote
  • Contact
  • About
  • 937-673-8450
  • Skip to main content
  • Skip to primary sidebar

True Focus Media

  • Video Marketing
  • Website Optimization
  • eLearning & Training
  • Articles
    • Video Marketing
    • Website Optimization
    • eLearning and Training
  • Contact

7 tips for using video in your eLearning and training

image of eLearning and training

Gone are the days for large corporate training. Instead we’ve maximized the technology and video is more important than ever. Using video for training, eLearning, teaching and cementing your message is vitally important. But it brings challenges along with it. It takes time, knowledge and the right equipment. Here are some tips that will help you use video to it’s potential in your eLearning and training efforts.

  1. Use light to get it right: Turn off or dim the overhead lights to avoid casting ugly shadows. The best light you can use is the sun so position yourself near a window (but not too close). Have the subject sit at a slight angle so that the light wraps around the subject.
  2. Can you hear me now: One of the most underappreciated aspects of a great video is the audio quality. Use a lav mic or shotgun mic to get high quality sound. The better the audio sounds, the more professional the video will seem.
  3. Steady as she goes: No one likes a video that shakes and moves, unless your The Bourne Identity or Blair Witch Project. Use a tripod to stabilize the video. Don’t succumb to the urge to go handheld; no matter how still you think you are holding the camera, in the end the shakiness will show.
  4. Plan your plan: Now that you’ve gotten your video equipment in place it’s time to yell, “Action!!!”, right? Wrong. The best videos start with the proper planning. Have an outline with what you will say. Include stories, facts, and a structured plan of what you’ll be teaching.
  5. Get to the point:  Start with an intro and tell them what you’ll be teaching. Go into your main point and supplement it with stories and examples but keep it short. People are less attentive so do feel like you have to fill time. Make your point and move on.
  6. Keep it short: The average Youtube video gets watched for only around 3 minutes. Since our attention spans are so short, try making your eLearning videos around the 5-7 minute mark if possible. This may seem difficult, but the viewers will feel a sense of accomplishment once they have watch a lot of short videos.
  7. Get your game on: The trend in eLearning and training is “gamification”. Try adding incentives throughout the eLearning project. Add badges and reward the students by passing. If you make it fun, the student will enjoy learning. No one likes dry training so make it fun in the video, during the training process and throughout.

If you need help with your eLearning or training project give us a call. We’d love to help with consulting, videotaping, or developing your eLearning website portal.

Request a quote - eLearning and Training

We would love to hear how we can help you with your eLearning and Training needs! Please fill out this form and we will get in touch with you shortly.
  • With experience in course creation, website creation, membership setup, eLearning and video integration, we would love to hear your needs.
  • Do you have existing training content? Are you looking to save company time by creating training content and systems?

Want more marketing tips sent to you each week? Click to sign up below.

Filed Under: eLearning and Training, Latest News, Video Marketing Tagged With: corporate, elearning, relevant, training

Primary Sidebar

Get The Video Marketing Playbook Now

image of The Video Marketing Playbook

Inside You'll Learn:

  • - The 3 Part Video Marketing Strategy
  • - Our Recommended Video Marketing Steps
  • - 45 Ways to Use Video in Your Business

Get The Video Playbook Now

Contact Us

Call Us Request a Quote

Recent Video Production Articles

Video Marketing for Growth Webinar (and replay)

YouTube Video Marketing for Manufacturers and Industrial Companies

2 Overlooked Marketing Strategies For Manufacturers

Recent Web Design Articles

26 point checklist for developing your new website

image of WordPress themes page

What your WordPress theme should and shouldn’t do

image of brain

Why your website blog should be considered a learning center

Recent eLearning & Training Articles

image of Moodle Cloud Video Tutorial

Free MoodleCloud Overview and Signup Video Tutorial

image of eSpark video

How an eLearning company used a promo video

image of infographic - The growth of online education

The Rapid Growth of Online Education – Infographic


“We help you focus your message to your market through media”. We’re the digital marketing agency that leverages the power of video marketing, website optimization, and digital systems so you can better market, sell, train and grow your business 24/7.
Copyright © 2021 · Built by True Focus Media