Have a new product launching this year? Or do you want to draw attention to some of your top products?
How much content marketing are you creating for that purpose?
Most manufacturers don’t create enough…or any at all.
Sure they might do a PR blast or an e-newsletter.
But what about creating podcasts, blogs, case studies, videos, social media videos and anything else that would draw attention to your product launch?
Content Marketing Institute’s research shows how important content marketing is for product launches.