We all know that video is extremely important. It’s used to teach, sell, market and share. But, do you know just how powerful using video in your business is? Most people have a very short attention span. In fact, it’s shorter than that of a goldfish! How do you capture the attention of your audience and build trust, teach them about your products and services and try to entice them to do business with you? This video briefly shows just how powerful a video is for your business.
Have you thought about using video for the following:
- Building trust
- Increasing engagement with your audience
- Showing them inside your company, mindset and business techniques (this builds credibility and trust)
- Teaching your audience a topic
- Marketing your services
- Promoting your products
- Training your employees
- Showcasing your top product benefits
- Internal communications
- A video FAQ series
- Boosting your SEO (the more video you have, the higher your chances of ranking high on Google become)
Explainer Video from Al Boardman on Vimeo.