While we are a professional video company, we still do recommend that people try to get started on their own. You may not have a budget, or you might have a lot of time on your hands to jump into video.
Why you should get started in DIY video 
- It’s easier than ever to jump in and get started
- Most computers and smart phones come with an HD video camera
- 96% of consumers find videos helpful when making purchase decisions online
- 52% of consumers say that watching product videos makes them more confident in online purchase decisions. (Invodo)
- 76% of marketers plan to add video to their sites, making it a higher priority than Facebook, Twitter and blog integration. (Social Media Examiner)
Why you SHOULDN’T make your videos yourself
- Video takes a lot of time to plan, practice, shoot, edit and produce
- A bad video can have a dramatically negative effect on your company and brand
- If you hire an accountant for your business, then you might want to hire a professional video company for your larger video projects
Helpful articles on the importance of video
- What to wear on camera (click to read)
- Understanding the Power of Video for your Business (click to read)
- How to use video to grow your business (click to read)
- How much is a video worth?
- The explosive growth of video streaming on mobile devices (click to read)
- 7 tips on how to not be camera shy (click to read)
- Why Lowe’s uses video and so should you too (click to read)
